- Email marketing
- Search engine marketing (SEM)
- Video pre-roll
- Banner advertising
Digital advertising targets buyers during their buying journey
Search engine ads, animated or static banners, and the landing pages that drive web traffic are a critical part of the marketing mix. They help with brand awareness, lead generation, and targeting custom messages to prospects and patients when they’re close to making a care or purchasing decision.
We closely monitor digital ad platform and web analytics to eliminate waste, and push ads and strategies that perform well.
Are you wondering if digital advertising is right for your medical brand or hospital. Let’s chat. Schedule a complimentary meeting with Susan Abramovitz, Partner/Branding director.