Biotica Healthcare Marketing Cincinnati

Mobile First is Now the New SEO Survival Strategy

Published: August 10, 2018 5:48pm 1236 Views

Mobile First is Now the New SEO Survival Strategy

Mobile websites are so essential to our daily lives that Google is prioritizing them in search. Learn the basics of mobile-first web development

Strategies for Competing Against Larger Medical Companies

Published: August 10, 2018 5:43pm 1976 Views

Strategies for Competing Against Larger Medical Companies

Learn medical marketing strategies that target the Achilles' heel of larger, more entrenched medical device and hospital competition. Turn size into a disadvantage

Healthcare Tradeshows

Published: August 10, 2018 5:41pm 659 Views

Healthcare Tradeshows

Tips from Biotica's roadies about the successful trade show marketing of a medical device, from social media and sales training to follow-ups and pre-show training.

Robotic Cows: Run Quickly but no Milkshakes

Published: August 10, 2018 5:37pm 1757 Views

Robotic Cows: Run Quickly but no Milkshakes

Like it or not, robots have integrated into healthcare. But we can all enjoy robotic cows that race across the prairie without threatening the jobs of real cows by giving milk.

Make Social Media a Company Thing

Published: August 10, 2018 5:35pm 1597 Views

Make Social Media a Company Thing

What if you your social media team was 10-20 strong? Here are some ideas about involving your whole company in social media marketing.

The Stats Say, Go with Email Marketing

Published: August 10, 2018 5:28pm 806 Views

The Stats Say, Go with Email Marketing

Here are key statistics to support the importance of email in healthcare advertising, and the way it integrates with and supports your entire marketing plan

Why Doctors and Patients are Wary of Social Media

Published: August 10, 2018 5:25pm 1194 Views

Why Doctors and Patients  are Wary of Social Media

Election meddling, security breaches and the hacking of personal information, have made consumers wary of social media. How we can avoid fanning the flames.

Consumers Aren’t as Keen on Retargeting

Published: August 10, 2018 5:14pm 837 Views

Consumers Aren’t as Keen on Retargeting

Retargeting customers after they leave your website is a popular marketing tactic... with marketers. Legal experts and consumers have other ideas

Write a Website Privacy Policy Worth Showing Off

Published: August 10, 2018 5:11pm 940 Views

Write a Website Privacy Policy Worth Showing Off

Website privacy policies may seem dull. But they're essential for consumer transparency and legal compliance. They can also boost conversion rates and nudge your SEO.

Emotions Fuel Powerful Medical Marketing

Published: August 10, 2018 5:07pm 2355 Views

Emotions Fuel Powerful Medical Marketing

Logical arguments, data, and charts don't always sway prospects. Every sale also has an emotional element. Tap it for more powerful medical marketing.