Bionews July 2020 - Slogans, Beer Picks, BLM and Marketing
Published July 27, 2020 390 Views
It's hot and sticky, and we have six beer picks to help you weather the summer. Thoughts about how marketing needs to change in light of the BLM movement, and more.
Bionews June 2020
Published June 19, 2020 1498 Views
Artificial intelligence for healthcare marketing, Reversing the marketing funnel for better recession marketing, Keeping your audience awake during virtual presentations
Relax with Biotica's Summer Solstice Sipper Cocktail
Published June 19, 2020 450 Views
Biotica's answer to enjoying the shortest day of the year in style, our recipe for the Summer Solstice Sipper Cocktail
Using Social Media to Reach Doctors
Published June 19, 2020 563 Views
Healthcare business-to-business marketers are adopting social media to build brand awareness, reach doctors, and identify prospects. Tips on best practices and management
Turn marketing funnel upside down during a recession
Published June 19, 2020 433 Views
Improve your medical device and healthcare marketing results by turning the sales funnel upside down by prioritizing and super-serving your current customers
The impact of COVID makes CSR programs critical
Published June 19, 2020 412 Views
The time is ripe for implementing a healthcare Corporate Social Responsibility (CSR) program. The need is great, and CSR can be an authentic way to burnish a brand.
Virtual Presentations that Keep Your Audience Awake and Engaged
Published June 19, 2020 377 Views
In-person meetings are on the wane. Learn how to engage with your audience with a virtual presentation or webinar -- without talking with your hands
How healthcare marketers are using AI
Published June 19, 2020 495 Views
Artificial intelligence isn't just for Pandora and Amazon. Now it's sweeping into healthcare marketing with chatbots, content generation, and automation.
Creativity Ignites During COVID-19
Published June 1, 2020 632 Views
Isolation due to COVID-19 has ignited an explosion of creativity. Here we take a look at some of our faves from YouTube and beyond. Stay strong by making something.
Bionews May 2020
Published May 29, 2020 730 Views
Topics in May BioNews - It's the perfect time to launch an email newsletter; COVID-19 hashtags; Sock Puppet Eats Cars; COVID Creativity; and the Nature Effect
Fight Quarantine Boredom with Board Games
Published May 29, 2020 326 Views
Get this: There are loads of board games that don't require anything digital. Here are a few of our faves, like "Exploding Kittens" and "Crimes against Humanity"
The Nature Effect and Your Daily Zen
Published May 27, 2020 361 Views
Learn how time looking at nature offers instant relaxation - lowers BP and coritsol levels. Your next stress-management session might just be a walk in the park.
Why Medical Email Matters
Published May 27, 2020 431 Views
Healthcare e-newsletters are cost-effective tools that keep your brand top-of-mind with doctors and patients, boost traffic and SEO, and social media content
The Recession Quiz for Medical Marketers
Published April 8, 2020 992 Views
Are you ready to combat the economic downturn? Take our recession quick marketing quiz to find out. We'll explain the answers, and send you off to learn more.
13 Apps to Fight Off Cabin Fever
Published April 2, 2020 415 Views
Is quarantine making you feel a little verklempt? Here are 13 apps we like for total distraction and their ability to make time fly.
Axe These Pubic Speaking Peccadilloes
Published April 2, 2020 438 Views
You know the canned phrases that everyone uses when speaking to a group? We'll show you how to get rid of them, so you can sound as smart as you really are.
Handling Isolation Like an Astronaut
Published April 2, 2020 333 Views
Learn the strategies that astronauts use to deal with months of isolation in outer space. At least we can go outside if we want to.
Is Your Beard a Face Mask or Respirator Killer?
Published April 2, 2020 405 Views
All beards are not created equal, especially when fitting respirators. Fortunately, the CDC designed a cool poster of 36 beard types to let us know which pass muster
Words that make email SPAM filters grouchy
Published April 2, 2020 403 Views
Your healthcare customers will fail to receive marketing emails that triggered a SPAM filter. Learn about specific words that flag servers.
Essential Maintenance for Your Web Tubes
Published April 2, 2020 611 Views
How to nurture your medical website during Covid-19 downtime. Review and create content. Optimize SEO and banish those pesky "Page Not Found" 404 Errors
How to Become a Recession Bloomer
Published March 20, 2020 1217 Views
Put a recession marketing strategy in place and learn how to kick up some dust and become stronger than ever. Let Biotica help you become a recession bloomer.
Bionews March 2020
Published March 16, 2020 1045 Views
Significance of email bounce rates explained, Marketing Strategies to Survive the Recession and Flourish Afterwards, Staying Sane While Working at Home, and more
Communicate with Customers During the Covid-19 Crisis
Published March 16, 2020 491 Views
During this business downturn, it's essential to communicate to your b2b and b2c healthcare customers and explain the safety steps you're taking due to COVID 19
A Checkup from the Neck Up
Published March 16, 2020 412 Views
Working at home during Covid-19 can have its own special challenges: new routines, depression. Read this for tips on keeping your head screwed on straight.
The importance of bounce rates in medical email marketing
Published March 16, 2020 647 Views
What drives healthcare email marketing bounce rates? Why is it important to your success? We'll tell you how to fix it and grow the response to your email campaigns.
Make Working From Home Work (Better)
Published March 16, 2020 376 Views
Like it or not, many of us will be parked in our domiciles while the virus sorts itself out. These tips will make it bearable and productive, and maybe even fun.
Biotica Booster Wellness Shot
Published March 16, 2020 503 Views
One key tip for making it through this stressful time: Drink, and drink often this healthy, non-alcoholic mixer with ginger
Recession Strategies for Medical Marketing
Published March 12, 2020 3504 Views
Your recession marketing strategy will shape your profitability now and into the future. Here's our guide for our medical device manufacturers. We've got this .
Bionews February 2020
Published February 13, 2020 1064 Views
Stories - Shift from social media to email ; Ace your first TV interview; Sun Tzu: Attack Weakness; CSR and the Super Bowl; Consumers and Search Results