Published: April 17, 2019 11:35am 550 Views
Brand name variations drive a dominating chunk of your web traffic. They're especially important for healthcare marketing
Published: January 21, 2019 5:38pm 602 Views
Voice searches will topple 50% of all searches by 2020. Prep your healthcare website, so B2B and B2C prospects can find you with a simple, "Hey, Siri"
Published: October 24, 2018 2:39pm 890 Views
Published: October 23, 2018 8:46am 977 Views
Seven factors that cause digital marketing campaigns to fail. From strategy mix-ups to messaging and technical goofs. Read. Avoid.
Published: August 15, 2018 2:04pm 939 Views
Head off web design problems before a single line of code is written. Here are common web development #Fails that happen to designers, coders, and strategists.
Published: August 15, 2018 12:55pm 672 Views
A non-geeky look at SEO essentials for your healthcare website, including an explanation of the hidden text under the hood that helps make SEO possible.
Published: August 15, 2018 12:13pm 441 Views
It used to be possible to Buffalo search engines by packing your page with your target keyword. But semantic search forces you to be honest.
Published: August 10, 2018 5:48pm 699 Views
Mobile website performance. now the driving force behind search ranking, is critical for healthcare and medical device marketers
Published: August 10, 2018 5:14pm 508 Views
Retargeting customers after they leave your website is a popular marketing tactic... with marketers. Legal experts and consumers have other ideas
Published: August 10, 2018 5:11pm 539 Views
Website privacy policies may seem dull. But they're essential for consumer transparency and legal compliance. They can also boost conversion rates and nudge your SEO.