Biotica Healthcare Marketing Cincinnati

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Is COVID-19 messaging too nice?

Published July 27, 2020 459 Views

Is COVID-19 messaging too nice?

A look at COVID-19 public service advertising.

Try a shandy, gose, or a wheat beer, and stay cool

Published July 27, 2020 186 Views

Try a shandy, gose, or a wheat beer, and stay cool

Fight Quarantine Boredom with Board Games

Published May 29, 2020 271 Views

Get this: There are loads of board games that don't require anything digital. Here are a few of our faves, like "Exploding Kittens" and "Crimes against Humanity"

Avoid the Pitfalls of Healthcare Market Research

Published August 15, 2018 1816 Views

Avoid the Pitfalls of Healthcare Market Research

A lot of research is pure bunk. And that’s seriously dangerous if it will inform a major marketing decision about a hospital or medical device.

Slipping a Little Mindfulness into our Routine

Published August 15, 2018 1005 Views

Slipping a Little Mindfulness into our Routine

Mindfulness is a great tool for living in the present, and it's one you can start right now without any special equipment, books, or classes.

Robotic Cows: Run Quickly but no Milkshakes

Published August 10, 2018 2164 Views

Robotic Cows: Run Quickly but no Milkshakes

Like it or not, robots have integrated into healthcare. But we can all enjoy robotic cows that race across the prairie without threatening the jobs of real cows by giving milk.