January 6, 2022
Are you burned out on the threads at your local mall? Maybe it's time to switch to digital clothing. People use their digital wardrobes to outfit their social media avatars and to wear in online games, like Fortnite. It's not tangible, so don't wear it to the office party, but it allows everyone to transform themselves into whatever persona they wish to adapt to in an alternate reality.
Skins and digital clothing tap into a young culture that prizes self-expression and creativity.
The market for custom outfits, skins, and in-game makeup is estimated to be a multibillion-dollar industry.
Quoted in Vice, Dhanush Shetty, a 22-year-old product manager based in San Francisco, said buying digital fashion was strange at first. But it was easier, cheaper, and felt more ethical than buying new real clothes.
In the future, look for digital duds that you can wear on social media, photos, and even your next Zoom call.
To learn more about pixel fashion, jump to Dressx.com to check out their latest collections.